TechNavio recognizes the following companies as the key players in the Collision Repair Market in the US: Caliber Bodyworks, AutoNation, ABRA, and The Boyd Group.
Commenting on the report, an analyst from TechNavio’s Automotive team said: ”The use of internet marketing by the vendors is one of the major trends in the Collision Repair market in the US. With the increase in competition and insurers reducing the number of their preferred shops, which results in reduced revenue, more and more vendors are focusing on innovative marketing techniques to create a brand. Vendors not only use traditional marketing mediums but also use online marketing through social media and websites. For instance, in 2008, less than 35 percent of collision repair facilities used internet marketing and this figure increased to 48 percent in 2011. In 2012, more than 50 percent of collision repair facilities used internet marketing and this figure is expected to increase in the future with the increasing competition.”
According to the report, the recent economic slowdown in the US has had a positive impact on this industry, with people opting for repair rather than buying a new vehicle after an accident, thereby driving the growth of the Collision Repair market in the US.
Further, the report states that the increasing number of government initiatives to enhance passenger safety is inhibiting the growth of the Collision Repair market in the US.
The report also includes a discussion of the other vendors operating in this market. The other vendors in the market are Sterling Autobody Centers, Inc., Service King Paint and Body LLC, The Van Tuyl Group Inc., and Penske Automotive Group Inc.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/collision-repair-market-us-2012-2016
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our Engineering market research, please visit https://www.technavio.com/automotive
Follow us on Twitter @ Technavio
TechNavio Announces the Publication of its Research Report-Collision Repair Market in the US 2012-2016
