TechNavio recognizes the following companies as the key players in the Global Smartphones Market: Apple Inc., HTC Corp., Nokia Corp., Research in Motion Ltd., and Samsung Electronics Co. Ltd.
Commenting on the report, an analyst from TechNavio’s team said: “Global smartphone vendors such as Samsung and Apple make huge investments in their R&D divisions. One of the main reasons for this huge investment is the stiff competition among the smartphone vendors in the market. The increasing R&D investment enables the vendors to launch new, sophisticated, and appealing smartphones with advanced technology, giving vendors a competitive edge over other players. Therefore, increased R&D spending is an emerging trend that many global smartphone vendors are following to stay on top in the market.”
According to the report, one of the major drivers is the continual decline in smartphone prices. Since the prices of smartphones have been constantly reducing, they are becoming more affordable to consumers thus, leading to an increase in the demand for smartphones. The reduced prices have also increased the adoption of smartphones in emerging markets such as India and China. Hence, emerging markets are a huge potential for the growth of the Global Smartphone market.
Further, the report states that one of the key challenges for the market is the high cost of production of smartphones. The intense competition in the market forces smartphone vendors to incur large investments that eventually affect their profitability. Marketing and R&D are two major areas that vendors spend on considerably, thus, leading to high cost of production.
The report also includes a discussion of the other vendors operating in this market. The other vendors in the market are LG Electronics, Motorola Inc., and Huawei Technologies Co. Ltd.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/global-smartphones-market-2012-2016
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our market research, please visit https://www.technavio.com/it-hardware-software-services
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TechNavio Announces the Publication of its Research Report -Global Smartphones Market 2012-2016
