TechNavio Announces the Publication of its Research Report -Global Chip Mounters Market 2012-2016

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TechNavio recognizes the following companies as the key players in the Global Chip Mounters Market: ASM Pacific Technology Ltd., Fuji Machine Manufacturing Co. Ltd., Panasonic Corp., and Samsung Techwin Co. Ltd.
Commenting on the report, an analyst from TechNavio’s team said: “The APAC region represents the potential market for chip mounters, which will also help in the growth of the Global Chip Mounters market. With about 31 percent of chip mounter sales happening in China, multinationals in the market are targeting China as a potential customer base to capitalize upon. While Japanese vendors already have an established presence in China, players from South Korea and other countries are also coming up with aggressive strategies to capitalize on the market in China. Furthermore, India is one of the largest customer bases after China in the APAC region. As a result, electronic gadget vendors are discovering ways to attract the cost-conscious Indian customers with competitive pricing strategies. In order to cut costs, the leading electronic gadget vendors have set up their semiconductor assembly lines in the domestic markets that allow them to offer customized products as per the use and requirements of domestic customers, and at a competitive price as well.”
According to the report, one of the main drivers in this market is the increasing adoption of mobile devices, as there has been unprecedented growth in the past few years. Mobile devices such as cell phones, smartphones, notebook PCs, tablets, Ultrabooks, and PDAs have witnessed high adoption among consumers in the market.
Further, the report states that one of the key challenges in this market is the high ASP of chip mounters. The high ASP of chip mounters affects sales due to lack of demand in the end-user segments. In some cases, the customer tends to postpone the purchase plans or procures used equipment, which in turn affects the growth of the market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/report/global-chip-mounters-market-2012-2016
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our market research, please visit https://www.technavio.com/it-hardware-software-services
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