- Key Buying Criteria include Cost-effectiveness, Functionality, Safety, Wide Variety
TechNavio, the independent London-based global research firm, today announced the publication of its research report on the Global Diaper Market. The report finds emergence of diaper alert with smartphone application as a unique trend affecting this market. The analysis is for the forecast period 2014-2018.
As per research analysis, Kimberly-Clark (HUGGIES) has developed an application that would alert the parents when the baby wets the diaper through a smartphone application. Thus, the market is witnessing the usage of innovative technologies built into the product, which will be propelling the growth of the market during the forecast period.
The Global Diaper market is witnessing intense competition among the existing vendors and old vendors, with players continuously innovating products for increasing the efficiency. Some of the major players operating in this market include Kimberly-Clark, Svenska Cellulosa Aktiebolaget, Procter and Gamble & Unicharm. As the markets mature, there will be increasing product differentiation that will make some of the vendors stand out from the crowd and emerge as the clear winners.
To determine the scenario for these vendors in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentation, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
If you are interested in more information on this topic and our upcoming research on the Global Diaper Market 2014-2018, please send an e-mail to media@TechNavio.com
About TechNavio
TechNavio is a leading technology research and advisory company with a global coverage. We focus on emerging technology trends that can shape the market. We identify and explain these trends to our customers to help them take better decisions.
TechNavio models the trends using a mix of quantitative and qualitative tools in its proprietary research methodologies. We build forecasts across market segments and geographies based on the trends identified. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a changing market scenario.
TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape of Global Diaper Market. Our analysts obtain the information using a combination of the bottom-up and top-down approaches, besides using in-house market modeling tools. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
Decision makers and influencers in sales & marketing, strategy, product and R&D teams rely on research from TechNavio. We have a large and growing base of happy customers worldwide. Our customers include technology suppliers, end users, consulting companies, investment firms and research institutes.
Founded in 2003, TechNavio has about 200 analysts globally. We cover more than 500 technologies across 80 countries. Our analysts are closely monitoring the market every day by talking to all the industry participants. We have proprietary databases that provide us with a complete perspective of the market. TechNavio develops over 2000 pieces of research deliverables every year.
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