Customer Purchasing Power will have a Huge Impact on the Smartphone Market in China from 2014 to 2018: TechNavio

Renewable energy

 

London, 10 September 2014 – TechNavio, a global tech-focused research firm has announced the publication of its market research report on the Smartphone Market in China 2014-2018.

The smartphone market in China is expected to witness moderate growth at a CAGR of 5 percent during the forecast period.

The latest report by TechNavio focuses on the smartphone user base in China that has witnessed an increase due to the emergence of 3G technology. Increased usage of smartphones for video streaming, internet surfing, m-commerce and social networking activities are some key factors influencing the adoption of smartphones in the country.

“China is definitely witnessing an increase in people’s purchasing power. The decline in the average selling price of smartphones has also increased their affordability, thus leading to a wider customer base for smartphones. Therefore, the availability of a wide range of smartphones will enable the entry of new users,” says Faisal Ghaus, Vice President of TechNavio.

“Smartphone vendors have already started investing a considerable amount of time and money in their R&D departments, with China’s local vendors aiming to develop advanced versions and innovative products, so as to provide better functionality and a unique experience to end-users.

 

Key Information Covered in the Report:

Market segmentation, size and forecast through 2018

Market Growth Drivers:

Market Challenges:

  • Increase in Global and Local Competition
  • For a full detailed list, view our report.

Market Trends:

Key Vendors:

  • Coolpad Corp.
  • Huawei Technologies Co. Ltd.
  • Lenovo Group Ltd.
  • Samsung Electronics Co. Ltd.

Other Prominent Vendors:

  • ZTE
  • Apple
  • K-Touch
  • Gionee
  • HTC
  • OPPO

https://www.technavio.com/%3Cp%3E%C2%A0%3C/p%3E%3Cp%3E%3Ca%20href%3D%22ht…