London, 19 November 2014: TechNavio, the independent tech-focused global research firm, has published a report on the Global Commercial Printing Market 2015-2019, which is expected to grow at a CAGR of 1.94 percent in the forecast period of 2014-2019.
Factors such as ease of implementation and cost effectiveness have helped commercial printing to remain the preferred technology for many enterprises globally. Some of the major commercial printing technologies are digital technologies such as inkjet and electrophotography; and traditional commercial print processes such as offset, gravure, flexography, and lithography. Many printing companies target the needs of SMBs in terms of printing directories, business brochures, and catalogs, and this is expected to grow at a moderate pace in the APAC region and some Middle Eastern countries.
“CTP technology is a fully automated technology that allows organizations to directly transfer a document onto the printing plate,” says Faisal Ghaus, Vice President of TechNavio.
“It has been developed for large commercial printers as well as small and medium-sized commercial printers, and has been adopted by many organizations to reduce the labor force and thereby reduce labor costs.”
Key Market Drivers
- Need to Promote Integrated Marketing Communications
- Emergence of Advertising Firms in APAC Region
- Growth of Graphic-oriented Arts Industry
- High Demand from Retail Traders
Key Market Trends
- Shift in Nature of Manufacturing Models
- Increased Acceptance of Digital Printing
- Increased Adoption of CTP Technology
- Availability of Integrated Solutions
Key Market Vendors
- Dai Nippon Printing Co.
- Quebecor Inc.
- R.R. Donnelley & Sons Co.
- Toppan Printing Co. Ltd.
To define the market circumstances in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
https://www.technavio.com/%3Cp%3EIf%20you%20are%20interested%20in%20more%…
