TechNavio says the Global Electronic Shelf Labels Market Will Experience Massive Growth Thanks to Demand for NFC-enabled ESLs

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London, 24 November 2014 – TechNavio, a tech-focused research firm has published a new report on the Global Electronic Shelf Labels (ESLs) Market, which is expected to grow at a CAGR of 34.34 percent in terms of revenue from 2015-2019.

Reduction in labor costs, improved price control and accuracy are some of the factors that have influenced the demand for ESLs among retailers.

According to the latest report by TechNavio, the demand for NFC-enabled ESLs is increasing among retailers as they facilitate the sharing of more data with consumers.

“NFC-enabled ESLs’ allow consumers to access additional information about the products like ingredients, allergens, nutrition and manufacturing chain information through their NFC-enabled smartphones,” says Faisal Ghaus, Vice President of TechNavio.

“The reduction in the cost of LCDs and controllers along with the rising pressure to go green is compelling many supermarkets and other shops in developed countries to shift to ESLs from traditional paper labels.”

Many supermarkets in Europe, the Americas and the APAC region are currently using ESLs. However, there is currently a large untapped segment of the market in China and other developing nations in the APAC that will drive the demand for ESLs, and contribute to the growth of this market during the forecast period.

TechNavio currently has more than 3000 market research reports on a huge range of topics, including:

https://www.technavio.com/%3Cp%3E%3Cstrong%3EAbout%20TechNavio%3C/strong%…