New Product Launches Triggering Growth Prospects in the Condom Market in the US: Technavio Report

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London, 18 December 2014: TechNavio, the independent tech-focused global research firm, has published a report on the Condom Market in the US 2015-2019, which is expected to grow at a CAGR of 3.34 percent and 4.14 percent in terms of revenue and volume, respectively, during the forecast period of 2014-2019.

The Condom market globally has gone through many technological innovations. Some of the latest product innovations such as glow-in-the-dark condoms, condoms with warming gels, climax delaying lubricants, ribbed condoms, skin-on-skin condoms, and custom-sized condoms have gained more prominence and acceptance among consumers along with the regular condoms. These innovations have actually shifted the focus of consumers from contraception to pleasure.

“Many condom companies are competing for maximum market share, which will help increase the visibility and accessibility of such products,” says Faisal Ghaus, Vice President of TechNavio.

“There has been an increase in the demand for organic condoms, especially those that are made with organic fruit and plant extracts.”

Key Market Drivers

  • Growing Cases of STDs
  • New Product Innovations
  • Male Condoms Aimed at Women
  • Aggressive Marketing Strategies

Key Market Trends

  • Origami Condoms: The Next Big Thing
  • Demand for Organic and Natural Condoms
  • Changing Lifestyles
  • Ethics and Responsibilities
  • Demand for Custom Fit Condoms
  • Growing Social Media Marketing

Key Market Vendors

  • Ansell Healthcare LLC
  • Church & Dwight Co., Inc.
  • Reckitt Benckiser Group plc
  • Sir Richard’s Condom CompanyThe Female Health Company

To define the market circumstances in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

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