This market research report presents a detailed segmentation of the global nail care market by product type (nail polish, nail accessories, nail treatments, artificial nails/accessories, and nail polish removers). It provides a market share analysis and projections of its key regions, including Americas, APAC, Europe, and MEA. Key vendors analyzed in this report are Coty, Estee Lauder, L’Oreal, and Revlon.
Technavio has released a new market research report on the global nail care market, which is expected to grow at a CAGR of around 3.5% between 2915 and 2019. The rising demand for nail polish among the younger population is one of the primary drivers of the market. Around 91% of girls between the age of nine and seventeen use some form of nail products, making it one of the most popular cosmetic item among teenage girls. The Americas occupy 48% of the overall market share, where US is the largest revenue contributor in the region. The introduction of over 20 new gel brands in the past two years has increased the demand in the nail gel segment
The new industry research report from Technavio discusses in detail the key drivers and trends responsible for the growth of this market and its sub-segments.
“One of the latest trends in the nail care market is growing acceptance of nail art, especially 3D nail arts. These designs are built with colored and glittered acrylic powders and liquids to give a vibrant touch. Moreover, bubble nails is another nail trends that has gained momentum in the market, which delivers a dimensional dome shaped nail. Vendors are also coming up with reusable nails that applied with an adhesive sticker that does not cause damage to the natural nail or polish,” says Brijesh Kumar Chaubey, Lead Analyst, Consumer & Retail, Technavio Research.
Nail polish is the largest segment of the nail care market. India and China are predicted to be the emerging regions for the nail polish market. Manufacturers are experimenting with new formulations and adding chemicals compounds to develop products in the nail polish segment. For instance, the Tranzitions Nail Lacquer with Hardeners by China Glaze starts with one colour, but changes to a second shade when a topcoat is applied giving the consumers an entirely new look with just one swipe.
The leading vendors in the global nail care market include Coty, Estee Lauder, L’Oreal, and Revlon. This market is highly fragmented due to the presence of both top providers and private players operating across the globe. The report predicts the market to witness intense competition during the forecast period along with several product launches, price wars, and mergers.
A more detailed analysis is available in the Technavio report, Global Nail Care Market 2015-2019.
We can customize reports by other regions and specific segments upon request.
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