This market research reports presents a market analysis and segmentation of the global EMS market by end-users (Individual users, corporate organizations and public organizations and NGOs). It also outlines the market shares of key regions such as APAC, Americas and EMEA. The key vendors analyzed in the report are Cvent, etouches, Eventbrite and Lanyon.
Technavio’s market research analysts estimate the global EMS market, to grow at a CAGR of more than 8% between 2016 and 2020. Rising number of corporate events and meets is the major growth factors of the EMS market. EMS helps in identifying the target audience, finding a venue, designing a concept, planning logistics, creating online registration and feedback forms, and coordinating with the technical team. The majority of the demand for event management applications comes from the Americas, which occupies around 60% of the overall market share. The US is the leading revenue-contributing country due to an increase in the number of conferences and meetings.
“Enterprises across the globe are adopting cloud computing and cloud-based services for their business needs, owing to the cost-effectiveness of cloud solutions. Cloud-based services have a several benefits such as rapid scalability, easy access, uninterrupted service, and high security. With the advent of cloud computing, companies are trying to shift their data to hosted systems. Organizations prefer cloud software models over on-premises models, and this is expected to propel the growth of the market during the forecast period,” says Amrita Chaudury, Lead Analyst, ICT, Technavio Research
Individual users, corporate organizations and public organizations and NGOs are the major end-users of EMS. However, corporate organizations are the most frequently users of this software, which tracks the logistics of events and improves operational efficiency. EMS is used extensively by the professionals who are the major revenue contributor to the global EMS market. The software is also used for conducting sporting events and managing activities such as tracking logistics, placing reminder calls to participants and investors, and managing schedules.
The leading vendors in the global EMS market are Cvent, etouches, Eventbrite and Lanyon. This market is highly fragmented with the presence of many small vendors, and possess huge potential for M&As. New players are entering the market, and consolidation of small players with larger players is shaping the vendor landscape. Intense competition prevails in this market as vendors are constantly improving their delivery models with technology. The market is expected to witness consolidation and attrition in the coming years.
A more detailed analysis is available in the Technavio report, Global EMS Market 2016-2020.
We can customize reports by other regions and specific segments upon request.
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