Adaptive learning software: Key market research findings
- Growing focus towards personalized learning
- Effective assessment of student’s academic performance
Technavio has released a new market research report on the global adaptive learning software market, which is expected to generate revenues of $5 billion by 2020. The high student dropout rate coupled with macro-economic pressure to strengthen the general education level is pushing institutions to adopt mechanisms that can improve the quality of learning standards. An adaptive learning platform aims at improving individual learner’s progress by customizing the medium of learning to the highest possible degree. It is an ideal platform for online as well as blended learning methodology. The Americas lead the adaptive learning software market due to the high government focus on quality education, increasing adoption of adaptive learning software programs in schools and colleges, personalization of the learning process and the bring-your-own-device initiative.
The new industry research report from Technavio discusses in detail the key drivers and trends responsible for the growth of this market and its sub-segments.
“Of late, there is growing preference for personalized learning, which is expected to accelerate the demand for adaptive learning software during the forecast period. Social learning is rapidly gaining prominence as it offers an informal way of learning through interaction with different participants. Many institutions are trying to advantage of this trend by formalizing this way of learning by using adaptive learning software to capture data from social networking sites like Facebook and Twitter. The data collected by this method can then be used by students to learn from anywhere and at anytime,” says Jhansi Mary, Lead Analyst, Education, Technavio Research
Adaptive learning software monitors and assesses students’ work and offers personalized feedback. It helps in organizing data of each learner and the outcome of each test or lesson in real time at a very granular level. It further organizes the collected data to help teachers determine students’ track records and degree of attention needed on a particular topic. A few leading vendors such as RealizeIt and Smart Sparrow, have begun to use platforms such as social networks and YouTube to increase the awareness of adaptive learning systems. Moreover the demand for adaptive learning software will surge during the forecast period, as there is no other software available in the market that can perform all these tasks in a conducive manner without hampering the learning process.
The leading vendors in the global adaptive learning software market are D2L, DreamBox Learning, Knewton, and Smart Sparrow. Due to digitization, the demand for adaptive learning software has increased significantly. To maximize shares in the global adaptive learning software market, many educational institutions have started automating their processes to simplify the digital learning environment and are also developing an economical cost structure to create a conducive environment for the deployment of adaptive learning platforms.
A more detailed analysis is available in the Technavio report, Global Adaptive Learning Software Market 2016-2020.
We can customize reports by other regions and specific segments upon request.
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