Technological Advancements in Global Physical Education Technology Market to Boost the Use of Exercise Videos and Fitness Games, says Technavio

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The global physical education technology market registered a growth rate of around 28% in 2016 and is expected to post a CAGR of around 38% by 2020.

Technavio has announced its latest market research report on physical education technology to its education technology portfolio. This market analysis discusses the major drivers and key emerging trends that will influence the growth of the global physical education technology market during the forecast period 2016-2020. Some of the top vendors listed in this industry analysis include Gopher Sport, Interactive Health Technologies, Polar Electro, and School Specialty.

In terms of geographical analysis, North America was the largest consumer of physical education software services as well as equipment during 2015. The region occupied more than 56% of the overall market revenue, thanks to the changing curriculum and procuring devices and exergames to improve the cognitive and motor skills of students.

One of the latest developments in the physical education technology market is the introduction of exergaming concepts. Exergames are an act of performing exercises while playing video games. In such exercising videos, the virtual reality and simulation technologies are combined into a single platform. These video games provide a simulated learning environment to students where they can participate in various activities such as cycling, performing stretches, and other aerobic exercises,” says Jhansi Mary, a senior analyst at Technavio for research on education technology.

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The new industry research report from Technavio analyzes some of the key drivers and trends responsible for the growth of this market and its sub-segments.

Increasing emphasis on differentiated instruction

Owing to several advancements in the education system globally, teachers are using various technological solutions ranging from hardware to software to improve their teaching effectiveness. The physical education classroom comprises students with variability in terms of physical abilities, age, learning patterns, body mass index (BMI), and motivation levels. Through technological developments in the area of physical education, these elements are effectively managed where the instructors can enhance the siports skills among students. The physical education teachers are also using devices, such as heart rate monitors and pedometers, to seek detailed data on their students’ mundane activities and performance. The information collected is further used for designing the fitness sessions of students to utilize their activity time optimally.

Easily suited to curriculum needs 

Vendors in the physical education market are helping teachers in automating their class plans and schedules by introducing various tools embedded in software solutions. Such tools enable teachers to design their lessons, manage classroom activities, post fitness assignments, and share grades with students. Vendors are also offering physical education e-textbooks that act as a framework and guide to help instructors execute physical education training in classrooms. For instance, Physical Education Grade 3 (PE 3) curriculum offered by Interactive Health Technologies includes physical education course content that is aligned with National Physical Education Institute, Common Core, and National Association of Sport and Physical Education (NASPE) standards followed in the US.

Rising involvement of physical education stakeholders

To spread the notion of staying physically fit and healthy among students, educators are fostering awareness about the importance of physical education besides focusing on regular academic courses. Several institutions have also integrated software solutions and data capturing devices within their infrastructure. These devices are synchronized with computing devices that gather data associated with various fitness activities such as calories lost and heart rate fluctuation. The quantifiable data available, guides instructors to take strategical decisions, set realistic goals, and devise an entire roadmap of how to implement an effective physical fitness program.

Other prominent vendors in the market are ASUS, Exergame Fitness, Fitbit, FITSTATS Technologies, Garmin, Jawbone, Konami, Motorola Mobility, Nike, Pebble, Sony, Sqord, and Focused Fitness.

This research report includes an in-depth analysis and market shares and sizes of the sub-segments and geography. It provides a comprehensive analysis of the key companies, including their market shares, business overview, key financials, etc. The market study also offers a detailed analysis of key drivers, challenges, and opportunities influencing this market.

A more detailed analysis is available in the Technavio report titled, ‘Global Physical Education Technology Market 2016-2020’. Technavio also customizes reports by other regions and specific segments upon request.

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