Top 5 Vendors for Sex Toys in APAC until 2020, by Technavio

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Key vendors making use of 3D printing technology to offer customized products

Technavio, a company that develops over 2000 pieces of research every year and covers more than 500 technologies across 80 countries, has announced the top five vendors for the sex toys market in APAC in their latest research report. This report also lists 25 other prominent vendors who are expected to contribute to this market’s growth between 2016-2020.

To identify the top vendors, Technavio’s market research analysts have taken into account the revenue generated from retail sales of sex toys such as vibrators, rubber penises, vibrating cock rings, and others through online and retail channels of distribution.

This Technavio report, under the health and wellness vertical, is based on the synthesis, analysis, and interpretation of information about the sex toys market in APAC collected from specialized sources. The analysts have derived insights using a mix of primary and secondary research with an aim to provide a holistic picture of the market.

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Competitive vendor landscape

The sex toys market in APAC is highly fragmented in nature owing to the presence of several vendors in the market space. New players have been venturing into the market owing to its high growth rate and great market potential. This trend is anticipated to continue throughout the forecast period. The competition between these vendors is fierce and has led to exponential product innovation over the recent years. Vendors in the market compete on the basis of price, quality, innovation, features, service, reputation, distribution, and promotion. Although the top vendors are spread throughout the globe, majority of the new players in the market emerge from China.

The advent of 3D printing technology is enabling vendors in the market to offer inimitable personalization capacities, a key influencer for the purchase of sex toys. The rapid development in 3D printing has also enabled users to 3D print at home. A few specialized online websites are allowing users to create custom sex toys such as vibrators and dildos online, then download or stream the 3D file to print it at home using a desktop 3D printer. Besides, the technology has also made it possible to design and procure online a 3D printed vibrator, which will be 3D printed by the sex toy vendor and shipped to the customer with anonymity,” says Abhay Sinha, a lead analyst at Technavio for research on health and wellness.

Top five vendors in the sex toys market space in APAC

Ansell

Ansell is one of the leading manufacturers of hand and arm protection solutions, clothing, and sexual wellness products. The company’s R&D focuses on the development of new business concepts and products and the enhancement of existing products.  The company has launched more than 100 new products in the last three years. Ansell has manufacturing, packaging, and sales facilities in Malaysia, Portugal, Brazil, Thailand, India, South Korea, China, Vietnam, Lithuania, Sri Lanka, the US, and Mexico.

Key products: His and Hers pleasure massagers, a:muse bullet pleasure massagers, and a:muse V-Rings.

BMS Factory

BMS Factory engages in the manufacture and marketing of adult toys. The company uses the PowerBullet technology to manufacture products. Most of its products are waterproof, rechargeable, and powered by custom PowerBullet motors. The company has 11 stores and a warehouse in Ontario, Canada, and a manufacturing facility in China. It has product distributors in Australia, Brazil, Canada, Germany, UK, Japan, the Netherlands, New Zealand, Sweden, and the US.

Key products: PalmPower recharge personal massager, PalmCaps – 2 silicone replacement caps, PalmBliss head attachment, PalmSensual massager heads, and PalmBody massager heads.

Church & Dwight

Church & Dwight is an FMCG company, involved in the development, manufacture, and distribution of a wide range of household, personal care, and specialty products. The company is involved in a partnership with the Center for Sexual Health Promotion at Indiana University to conduct a national study on the use of vibrators among American adults and uses these findings for future product development.

Key products: Trojan vibrations vibrating twister intimate massager, Trojan vibrations vibrating Tri-Phoria intimate massager, Trojan vibrations vibrating pulse intimate massager, Trojan vibrations vibrating multi-thrill, Trojan vibrations vibrating bullet, and Trojan vibrations vibrating mini.

Doc Johnson

Doc Johnson designs and manufactures hand-crafted products and adult pleasure products. The company’s products are exported to APAC countries such as India, China, and Japan directly or through other online e-commerce websites. The company markets its products under the brands, including American Bombshell, Oralove, Black Rose, CANDiLAND, Ball Deep, Good Head, Glo, Crystal Jellies, iVibe Select, James Deen Black and Blue, Lucid Dream, Super Hung Heroes, Mood, Noches Latinas, Pocket Rocket, Optimale, Platinum Premium Silicone, Vac-u-lock, School of Doc, The Realistic Cocks, Titanmen, and Wonderland.

Key products: Double Duty, American Bombshell Blast-Plug, Platinum -The Stretch Large, Mood Lust, and Mood Double Naughty.

LELO

LELO provides intimate lifestyle products under the brand names LELO and PicoBong. The company’s product portfolio includes bedroom accessories, personal massagers known as pleasure objects, massage oils, and soy massage candles. It manufactures all its products in-house and sells to over 40 international markets including countries in APAC such as Singapore and Japan.

Key products: MONA Wave, SORAYA, MONA 2, ISLA, ELISE 2, GIGI 2, and LIV 2.

Other prominent vendors in this market include Bremed, EmsiG, iHealth, Jawon, KERN, Marsden, Mediagate, Medisana, Microlife, Qardio, and Withings.

A more detailed analysis is available in the Technavio report, Sex Toys Market in APAC 2016-2020. Technavio also customizes reports by other regions and specific segments upon request.

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