- The key vendors in the Phablets Market in the APAC Region 2015-2019 are HTC Corp., LG Electronics Inc., Samsung Electronics Co. Ltd. and Sony Mobile Communications Inc.
London, 31 December 2014: TechNavio, an independent tech-focused global research firm, has announced the publication of its market research report on the Phablets Market in the APAC Region 2015-2019. Increased R&D spending is one of the major trends emerging in this market. Phablet vendors are working with their respective R&D departments to come up with better and more technologically advanced versions of the phablet in the coming years. In terms of revenue, the Phablets market in the APAC region is expected to grow at a CAGR of 9.32 percent during the forecast period of 201z4-2019.
Changes in cellphone usage patterns among consumers are one of the predominant factors driving the growth of the phablet market in the APAC region. The consumer usage pattern is changing from basic calling and texting purposes to other purposes such as browsing multimedia content, gaming, social networking, watching HD videos, and video calling.
The arrival of high-speed internet services such as 3G and 4G and an increase in the number of internet users are leading to increased penetration of phablets. The Phablets market in emerging countries, such as India and China, has immense growth potential and presents phablet vendors with opportunities to gain more market share.
“Several phablet manufacturers are further increasing the internal memory capacity with the expectation of an increase in the functionalities and applications of these devices,” says Faisal Ghaus, Vice President of TechNavio Research.
“Large internal memory would encourage people to look at phablets as not only a cellphone but also a compact computer for all their needs.”
To define the market conditions in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
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