Introduction of Plant-based Memory Foam Mattresses Spurring Growth in the Memory Foam Mattress Market in the US: Technavio Report

Renewable energy

 

London, 19 June 2015: Technavio, the independent tech-focused global research firm, has published a report on the memory foam mattress market in the US 2015-2019, which is expected to grow at a CAGR of 7.17% in terms of revenue and 7.57% in terms of unit shipments during the period of 2014-2019.

Market growth is essentially driven by the introduction of various innovative and customized mattresses. Increasing expenditure on comfortable mattresses, and mattress replacements is also driving the market. Increasing demand for memory-foam mattresses that alleviate sleep disorders enhance the market revenue as the he demand for memory-foam mattresses is expected to increase during the forecast period.

“Plant-based memory foam mattresses are being increasingly introduced in US market. These mattresses are made of plant extracts rather than the petroleum byproduct polyurethane, which significantly reduces the odor issues related to memory foam mattresses,” says Faisal Ghaus, Vice President of Technavio.

“Plant-based memory foam mattresses are 20%-25% cooler than traditional ones. They also enhance breathability and reduce the issue of heat retention.”

Key Market Drivers:

  • Increase in Cases of Sleep Disorders.
  • Increased Adoption of Gel-based Memory Foam Mattresses.
  • High Demand from Baby Boomers Segment.
  • Health Benefits.

Key Market Trends:

  • Increased Competition between Memory Foam and Innerspring Mattresses.
  • Introduction of Plant-based Memory Foam Mattresses.
  • Decrease in Prices.
  • Increase in R&D.

Key Market Vendors:

  • Select Comfort Corp.
  • Serta Inc.
  • Simmons Bedding Co.
  • Tempur Sealy International Inc.

To define the market circumstances in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

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