- The key vendors in the camping equipment market in the US 2015-2019 are Jarden Corp., Johnson Outdoors Inc., Oase Outdoors, and VF Corp.
London, 26 June 2015: Technavio, an independent tech-focused global research firm, has announced the publication of its market research report on the camping equipment market in the US 2015-2019. A key trend observed in this market is the increase in online retailing. Many vendors are now adopting online platforms to promote their campsites. These platforms offer attractive camping discounts and coupon codes and allow travelers to purchase camping equipment online. This market is expected to grow at a CAGR of 3.23% during the forecast period of 2014-2019.
Digitalization is one major factor that brings about growth in the market. Due to digitalization and increasing exposure to social media, consumers nowadays are gaining knowledge about outdoor and adventure sports. Also, an increase in the number of working couples has led to less leisure time, which in turn has resulted in shorter and more frequent vacations. All these factors combined augment growth in the camping equipment market in the US.
“Single-person households are on the rise in many countries. About 30% of Americans live in single-person households. As camping offers an avenue for more social interaction, the camping equipment market is likely to grow,” says Faisal Ghaus, Vice President of Technavio Research.
“Camping is safe and affordable to lone travelers. Camping tents are a less expensive form of accommodation compared to hotels and lodges. Of late, even the female population has increasingly started engaging in camping.”
To define the market conditions in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges, and trends featuring data on product segmentations, vendor shares, growth rate by revenue, and an evaluation of the different buying criteria in the order of importance.
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