Outdoor Wi-Fi market: Key market research findings
- Development of dual-band routers for better connectivity
- Growing demand for outdoor Wi-Fi in public places
Technavio has added a new market research report on the global outdoor Wi-Fi market to its outdoor network portfolio. Technavio’s market research analysts estimate the outdoor Wi-Fi market to grow at a CAGR of around 11% between 2015 and 2019, owing to increased requirement for Internet access among consumers in outdoor environments. APAC dominates the global outdoor Wi-Fi market accounting for 40% of the total market share. The emergence of IoT, improvement in infrastructure, and the development of smart city projects are the key factors contributing to this region’s growth.
The new industry research report from Technavio discusses in detail the key drivers and trends responsible for growth, as well as the segments with the maximum growth potential.
“Of late, consumers are increasingly using internet-enabled devices such as smartphones, tablets, and machine-to-machine (M2M) devices. These devices allow consumers to access outdoor Wi-Fi technology in public places such as airports, stadiums, resorts, hospitals, schools, colleges, railway station, and transportation hubs. Demand for Wi-Fi networks in public places has increased as this network connectivity support various multimedia applications. Wi-Fi has found applications in ticketing venues, point of sale, digital signage, video surveillance and business management,” says Navin Rajendra, Lead Analyst, IT Services, Technavio Research.
Heterogeneous networks and Wi-Fi-capable small cell technologies deliver high-speed Internet, facilitating the demands of smartphone, tablet, and PC users. Several telecom operators are focusing on developing dual-band routers that support connections on both 2.4 GHz and 5 GHz frequencies simultaneously. The router picks up the strongest Wi-Fi signal, depending on the proximity of the user to either frequencies, and immediately connects to it.
Cisco, HP, Aruba Networks, Juniper, Ruckus Wireless and ZTE are the major players in the outdoor Wi-Fi market. The market is witnessing intense competition as the vendors are competing by proposing products with innovative features, enhanced quality, and low price. Also, a large number of vendors are entering into strategic partnerships to reduce operational expenses and boost profitability.
A more detailed analysis is available in the Technavio report, Global Outdoor Wi-Fi Market: Research Analysis 2015-2019.
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