When Pokemon Go – an augmented reality game based on a hugely popular Nintendo franchise – entered the mobile gaming market in 2016, it exploded with the kind of success every developer and marketer dreams of but almost never sees. The game hit the top of every app store within a day, and set five…
There are many applications for AR and VR healthcare technology, from education to therapy and beyond. Augmented reality and virtual reality have been adopted for numerous industrial applications and for entertainment, but they are also working wonders for both patients and healthcare professionals. The market for AR and VR healthcare hardware and software is growing significantly. Technavio…
Smart glasses companies have released several products over the past few years, but none have truly taken off with consumers. Manufacturers have produced models aimed at developers and enterprises, but consumer-focused products have so far failed to make the grade. However, with upgraded versions of these initial products in the works and major players entering…
Augmented Reality (AR) has already become larger than life in today’s world of technology. Pokémon Go, a blockbusting augmented reality game, played by millions of users across the world, has already annexed massive interest for AR, thanks to the latter’s exhaustive range of real-world applicability. However, AR is not just about games anymore. Infact, its…
